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NAFP — Financial Evaluation & Information Memorandum
North African Foods Product Company · February 2026
Confidential
Part A — Investment Highlights & Equity Story

A1. Disclaimer & Confidentiality Notice

CONFIDENTIAL — FOR QUALIFIED INVESTORS ONLY

This Information Memorandum (the "Memorandum") has been prepared by the management of North African Foods Product Company ("NAFP" or the "Company") with the assistance of its financial advisors for the sole purpose of providing selected information to a limited number of qualified and sophisticated investors in connection with a proposed private placement of equity securities and for submission to the lending institution's credit committee in support of a financing request.

Not a Public Offering. This document does not constitute an offer to sell or a solicitation of an offer to buy any securities in any jurisdiction. The securities described herein have not been and will not be registered under any securities laws and may not be offered or sold except pursuant to an exemption from registration requirements.

Confidentiality. This Memorandum is strictly confidential and is intended solely for the use of the recipient. It may not be reproduced, distributed, or disclosed to any other person without the prior written consent of the Company. By accepting this document, the recipient agrees to maintain its confidentiality and return it upon request.

Forward-Looking Statements. This Memorandum contains forward-looking statements, including projections of revenue, profitability, capital expenditures, and other financial metrics. Such statements are based on management's current expectations and involve known and unknown risks, uncertainties, and other factors that may cause actual results to differ materially from those expressed or implied. These include, without limitation, risks related to agricultural supply, commodity prices, foreign exchange fluctuations, regulatory changes, competitive dynamics, and execution of the investment project.

No Independent Audit. The financial information and projections contained herein have been prepared based on information provided by the Company's management and have not been independently audited or verified by any third party. No representation or warranty, express or implied, is made as to the accuracy, completeness, or fairness of the information. Prospective investors should conduct their own due diligence and seek independent professional advice before making any investment decision.

No Advisory Relationship. Neither the Company nor its advisors assume any obligation to update or revise any forward-looking statements. This document does not constitute investment, legal, tax, or accounting advice.

Prepared: February 2026 · Fès, Morocco

A2. Executive Summary & Transaction Overview

Company Snapshot

NAFP is a Moroccan SARL à Associé Unique, incorporated on 8 June 2023 in Fès, specializing in the processing and export of preserved agricultural products — principally olives, capers, caperberries, and specialty peppers. The company is 100% owned and managed by Mr. Lhou Sabouri, a veteran agri-food executive with 25+ years of sector experience, including 17 years as CEO of leading Moroccan conserveries (Sicopa, Conserves Oualili).

In just 2.5 years of operations, NAFP has built a diversified export client base across Spain, Italy, France, Poland, and the USA, achieving realized revenues of MAD 12.1 million in 2025 with a net margin of approximately 8.4% — entirely from exports.

Transaction Overview

11.1M
Total Project Cost (MAD)
5.77M
Bank Debt Requested
3.2M
Equity Contribution
2.12M
State Subsidy
Source of FundsAmount (MAD)% of TotalDescription
Equity (Shareholder + New Investors)3,200,00029%Land acquisition + working capital funding
State Subsidy (New Investment Charter)2,124,75019%Territorial & sectoral incentives
Bank Loan (CMT, 7yr, 2yr grace)5,774,25052%Construction, equipment, production lines
Total11,099,000100%
Use of FundsAmount (MAD)%
Land, notary & studies750,0007%
Construction & site work3,944,00036%
IT, security & office120,0001%
General industrial equipment2,355,00021%
Piquillo production line870,0008%
Guindilla production line665,0006%
Mini Poivron line (Phase 2, 2027)1,510,00014%
Working capital2,600,00023%
Total (incl. Phase 2)12,814,000

Note: Phase 2 (Mini Poivron, MAD 1.51M in 2027) is expected to be funded from Year 1 operating cash flows. The MAD 11.1M financing plan covers Phase 1 and working capital.

Equity Raise Parameters

The Company is seeking equity investment of up to MAD 2,000,000–2,500,000 alongside the founder's equity contribution of MAD 700,000–1,200,000 to constitute the total equity layer of MAD 3,200,000. Analyst Estimate

Recommended Instrument: Given NAFP's SARL legal form (which limits the number of associates and imposes transfer restrictions under Moroccan Law 5-96), we recommend structuring the equity raise through parts sociales with a shareholders' agreement (pacte d'associés) providing enhanced governance and exit provisions. If the equity raise requires more than 50 associates or public solicitation, conversion to a Société Anonyme (SA) would be a prerequisite — which we recommend in any event for investor protection (see Section G4).

Valuation methodology is proposed on an asset-based + earnings multiple basis given the limited operating history. A pre-money valuation range of MAD 5.0–8.0 million is suggested, implying a post-money of MAD 7.0–10.5 million with the equity raise. A DCF cross-check is provided in Section D8. Analyst Estimate

Key Investment Highlights

✦ Secured Demand Partnership

A major Spanish industrial partner with 15+ years of relationship with the CEO has validated a pilot project and committed to offtake, providing engineering support and production team deployment during ramp-up.

✦ Structural Cost Advantage

Morocco's labor costs are 6–7× lower than Spain's, with proximity to European markets and favorable EU-Morocco trade agreements enabling duty-free access to the world's largest food import market.

✦ Proven Management

CEO Lhou Sabouri brings 25+ years of experience including 17 years as DG of two leading Moroccan agri-food companies, managing 3,000+ tonnes of peppers and 4,000+ tonnes of tomatoes annually.

✦ 100% Export, Hard Currency

All revenues in EUR/USD provide a natural hedge against local economic volatility, with strong cash conversion dynamics typical of FMCG-export models.

A3. The Equity Story — Why Invest

1. Attractive Sector Fundamentals

The global preserved vegetables market was valued at approximately USD 25–30 billion in 2024, growing at a CAGR of 5–6%. Key demand drivers include: the rise of Mediterranean diet adoption globally, growing tapas culture in Western markets, clean-label and natural preservation trends replacing artificial preservatives, and the post-COVID recovery of the HoReCa (hotel/restaurant/catering) channel. Specialty peppers (Piquillo, Guindilla, Jalapeño) are among the fastest-growing subcategories, driven by the "flavor exploration" consumer trend. Market Data

2. Morocco's Structural Cost Advantage

Morocco's SMIG (minimum wage) stands at approximately MAD 17.18/hour for industry, compared to Spain's EUR 8.28/hour — translating to a labor cost differential of roughly 6–7×. For labor-intensive products requiring hand-sorting, peeling, and careful packaging, this differential is decisive. Morocco's geographic position offers 2–3 day trucking access to Spain and Southern France, shorter than any Latin American competitor. The EU-Morocco Association Agreement provides preferential tariff access to European markets.

3. Validated Partnership & Secured Demand

The 2025 pilot project with a major Spanish industrial partner demonstrated production feasibility and product quality acceptance. This partner, well-positioned in the Spanish market for decades, has committed to providing engineering expertise, production teams during ramp-up, and offtake volumes. This de-risks the critical first years of operation significantly, though commercial concentration on a single partner remains a key risk to monitor (see Section E1).

4. Scalability

The 10,000 m² land plot can accommodate a facility of 4,000–4,500 m², leaving substantial room for expansion. The phased investment approach (Guindilla and Piquillo lines in 2026, Mini Poivron in 2027) demonstrates disciplined capital deployment with a clear pathway to tripling revenues within 3 years.

5. State Support

Under Morocco's New Investment Charter (Charte d'Investissement 2022), NAFP is eligible for subsidies estimated at MAD 2,124,750 (19% of project cost), comprising territorial subsidies for investment in rural/underdeveloped areas (Mrirt qualifies) and sectoral support for agri-food industrialization and export promotion. Subject to Confirmation

Key Risks — Investor Transparency

Risks investors should weigh carefully:

1. Limited track record: Only 2.5 years of operating history with a realized CA of MAD 12.1M. The projected 161% revenue jump in Year 1 of production is aggressive and depends on successful ramp-up and partner offtake.

2. Key-man dependency: The entire operation relies on Mr. Sabouri — no formal management team, succession plan, or key-man insurance is in place.

3. Client concentration: Heavy reliance on a single Spanish partner for the new factory's output creates binary risk.

4. Greenfield execution: Construction timelines in rural Morocco carry inherent risks — permits, utility connections, equipment importation, and labor mobilization can all cause delays.

5. SARL governance: 100% sole ownership with no board, no external audit, and no formal governance framework — significant governance risk for minority investors.

A4. Indicative Terms & Deal Structure

The following represents an indicative term sheet for discussion purposes only. Final terms to be negotiated between the Company and investors.

Indicative Equity Term Sheet
Issuer
North African Foods Product Company (NAFP), SARL AU → to be converted to SARL or SA upon closing
Instrument
Parts sociales (common equity) with a shareholders' agreement (pacte d'associés), or preferred shares if converted to SA
Equity Amount Sought
MAD 2,000,000 – 2,500,000
Implied Ownership
20% – 35% post-money (depending on agreed valuation)
Pre-Money Valuation
MAD 5.0M – 8.0M (to be determined via negotiation; asset-based + earnings approach)
Liquidation Preference
1× non-participating preferred (investors receive invested capital back first in any liquidation event)
Anti-Dilution
Weighted-average broad-based anti-dilution protection
Dividend Rights
Pro-rata with common; no guaranteed dividend. Board discretion from Year 3 onward.
Board / Governance
Investor appoints 1 board/advisory member; quarterly financial reporting; prior consent required for: capex > MAD 500K, related-party transactions, change of business, additional debt, key management changes
Information Rights
Monthly management accounts, quarterly board reports, annual audited financials, annual business plan
Exit Horizon
5–7 years
Exit Mechanisms
Founder buyback at agreed formula (floor: 1× invested capital + 8% p.a. compounding); trade sale; drag-along/tag-along rights
Tag-Along
Full tag-along: if founder sells > 25% of its shares, investors may sell on the same terms
Drag-Along
75% supermajority can compel a full sale
Lock-Up
Founder: 5-year lock-up on 100% of shares. Investors: 2-year lock-up.
Conversion to SA
Recommended prerequisite to closing — enables proper corporate governance (board of directors, statutory auditor, minutes of assemblées) and facilitates future fundraising or IPO exit
Conditions Precedent
Conversion to SA; appointment of statutory auditor; key-man insurance; shareholders' agreement; bank financing secured; subsidy approval letter; land title verification; environmental permit
Part B — Company & Market Analysis

B1. Company Profile & Corporate History

Corporate Identity
Legal NameNorth African Foods Product Company
Legal FormSociété à Responsabilité Limitée à Associé Unique (SARL AU)
CapitalMAD 100,000 (1,000 parts sociales)
Date of Incorporation8 June 2023
Registre de Commerce77071 (Fès)
CNSS2140375
ICE003318181000059
Registered OfficeAv. Abdelkrim El Khettabi, Imb Ben Moussa El Gouache, Étage 2, Fès
ShareholderLhou Sabouri — 100%
Sector Code (HCP)15.33 — Transformation et conservation de légumes
Export Ratio100%

Corporate Evolution (2023–2025)

2023 — Foundation & Bulk Export Launch: NAFP was established in June 2023, commencing operations with bulk and semi-bulk export of preserved agricultural products, primarily olives and peppers, targeting Italian and Spanish industrial buyers. The founder leveraged his 15+ year international network built during his tenure at Sicopa and Conserves Oualili.

2024 — Product & Market Diversification: The product range expanded to include olives (multiple preparations), capers, and caperberries. New markets were penetrated: France, Poland, and the USA, moving beyond the initial Italian and Spanish base.

2025 — Strategic Partnership & Pilot Validation: NAFP entered a strategic partnership with a major Spanish industrial company (unnamed for confidentiality), launching a pilot project for conditioning two pepper varieties (Guindilla and Piquillo) in jars. The pilot was deemed successful, and both parties agreed to build a dedicated production facility targeting a June/July 2026 production start. Realized turnover reached MAD 12,076,023 with a net profit of MAD 1,016,182.

B2. Management & Governance Assessment

CEO Profile — Lhou Sabouri

Education: Baccalauréat Sciences Économiques · Licence Sciences Économiques · Master in Accounting, Control & Audit (Université de Rennes) · Master in Information Systems & Management Control (Université de Rennes)

Career Trajectory:

Mr. Sabouri has accumulated 25+ years across multiple sectors (BTP, textile, public sector, chemicals & parachimie, agri-food), with the most relevant experience being:

Sicopa, Fès — Directeur Général (11 years): One of Morocco's leading conserveries specializing in olives, capers, peppers, and mini peppers. During this tenure, he managed large-scale agricultural procurement programs (3,000+ tonnes mini peppers, 500 tonnes pickles, 4,000+ tonnes tomatoes per annum) and export operations.

Conserves Oualili, Meknès — Directeur Général (6 years): Conserveries, sauces & condiments, and oil processing — further deepening agri-food industrial management expertise.

Key-Man Dependency Assessment

NAFP is critically dependent on Mr. Sabouri. He is the sole shareholder, sole manager, the primary commercial relationship-holder with the Spanish partner, and the source of all agricultural supply chain expertise. His departure or incapacity would fundamentally compromise the project.

Recommended Mitigations

1. Key-man life and disability insurance with coverage of at least MAD 6M (1× bank debt) — naming the bank and investors as co-beneficiaries.

2. Succession plan: Identify and onboard a deputy general manager (DGA) within 12 months of production start.

3. Management team buildout: Recruit a dedicated CFO/Finance Controller, a Production Director, and an Export/Commercial Director to reduce single-person dependency.

4. Documentation: Formalize all supplier relationships, client contracts, and operational procedures in written form.

Governance Assessment

The current structure — 100% sole ownership in a SARL AU — provides virtually no checks and balances. There is no board, no statutory auditor (commissaire aux comptes), and no formal governance framework. For investors, this represents a significant risk of unchecked decision-making, related-party transactions, and information asymmetry. Conversion to an SA and implementation of a proper governance framework is a prerequisite for any meaningful equity investment (detailed in Section G4).

B3. Products & Value Proposition

Product FamilyVarieties / PreparationsPackaging Formats
Olives Black Greek-style whole, black pitted sliced, black confites, green whole, green pitted, green sliced, tournantes (whole/pitted/sliced), specialty marinades (Provençale, Mediterranean), stuffed pitted olives Pouches, cans, drums, trays, platforms
CapersDrums & pails
CaperberriesDrums & pails
Mini PeppersSweet mini peppersCans, jars
Peppers (Specialty)Piri Piri, Piquillo (grilled), Guindilla, Jalapeño, California WonderPails, drums, cans, jars

Value Proposition

NAFP positions itself in the specialty foods and tapas segment — premium quality preserved vegetables targeting wholesale importers, modern retail (private label capability), foodservice/HoReCa, specialty & gourmet stores, convenience stores, and industrial food manufacturers (pizza, prepared meals). The value proposition rests on four pillars: consistent quality backed by partner technical support, competitive pricing through Morocco's labor cost advantage, flexibility in packaging formats and private-label capability, and the CEO's deep industry relationships enabling rapid market access.

B4. Market Analysis

The global preserved/canned vegetables market is estimated at USD 25–30 billion (2024), with a projected CAGR of 5–6% through 2030. Key growth drivers include the Mediterranean diet trend, tapas culture expansion, clean-label demand, convenience-oriented consumption, and foodservice channel recovery post-COVID. Market Data

Target Geography Analysis

MarketRationaleKey RequirementsCompetitive Intensity
SpainPrimary market via Spanish partner; large domestic consumption of tapas products; significant re-export hubEU food safety (Reg. 852/2004), private label specsHigh (domestic incumbents, but high cost)
ItalyMajor import market for preserved vegetables; established NAFP client baseEU standards, organic certification growingHigh (domestic production + Turkey)
FranceGrowing specialty food market; proximity; entered in 2024EU standards, French labeling (loi EGAlim)Medium
USALarge specialty/gourmet segment; Hispanic food demand; entered in 2024FDA registration, FSMA compliance, FCE/SIDMedium (dominated by Spain, Peru, Mexico)
PolandFast-growing import market for Mediterranean foods; entered in 2024EU standardsLow-Medium
Gulf CountriesGrowing demand for halal Mediterranean foods; target marketHalal certification, GSO standardsLow

B5. Competitive Positioning

OriginLabor CostLogistics to EUQuality/TraceabilityPackaging AccessOverall Threat
SpainVery HighExcellentExcellentExcellentIncumbent but declining competitiveness
Peru / MexicoLow (≈ Morocco)Poor for EUAdequatePoor (far from EU suppliers)Threat for US market only
EgyptLowAdequateQuality/pesticide concernsAdequateModerate, improving
TurkeyMedium (SMIG 50% > Morocco)GoodGoodGoodStrong competitor, but currency volatility
Morocco (NAFP)LowExcellentGood (partner-backed)Excellent (proximity)Strong positioning

NAFP's specific competitive moat rests on: direct farmer relationships bypassing the broker-intermediated model that dominates 90% of Moroccan olive procurement; Spanish partner's technical support ensuring European-standard quality from day one; the CEO's proven track record managing large-scale agricultural programs; and full value chain integration from farm contracting through to finished packaged goods for export.

B6. Supply Chain & Agricultural Integration

NAFP's supply chain model is a key differentiator. While the Moroccan agri-food sector is characterized by fragmented, broker-intermediated procurement (90% of olive industry purchases go through intermediaries who set prices irrespective of quality), NAFP plans to secure supply through annual agricultural contracts directly with farmers, offering: guaranteed purchase prices, technical assistance, and financing support.

The CEO's track record in managing agricultural programs is substantial: 3,000+ tonnes of mini peppers, 500 tonnes of pickles, and 4,000+ tonnes of tomatoes annually during his tenure at Sicopa and Conserves Oualili. This experience in direct farmer engagement, crop planning, and quality control at the farm level is critical for the new facility's success.

Supply Risk Assessment

Climate risk: Morocco's agricultural sector faces increasing water stress and climate variability. Pepper cultivation requires reliable irrigation, and drought years could impact supply volumes and prices.

Crop failure: Concentration on specific pepper varieties creates vulnerability to pest outbreaks or disease.

Input price inflation: Packaging materials (glass jars, metal cans), energy (gas for autoclaves/boilers), and transport costs are subject to global commodity price movements.

Mitigation: Multi-region sourcing strategy, buffer stock provisions, long-term supply contracts, and the flexibility to source from multiple agricultural zones around the Mrirt/Khénifra region.

Part C — The Investment Project

C1. Project Description

The project consists of the construction of a greenfield production facility in rural Mrirt, Khénifra province, dedicated to the processing and packaging of preserved agricultural products. The facility will house three dedicated production lines:

Guindilla
Peppers in Jars · Phase 1 (2026)
Piquillo
Grilled Peppers in Jars · Phase 1 (2026)
Mini Poivron
Jars & Cans · Phase 2 (2027)

Additionally, the facility will handle conditioning of olives, capers, caperberries, and pickles in jars and metal cans. The Spanish partner will provide engineering expertise for facility design, production team support during ramp-up, and technical specifications aligned with European market requirements.

C2. Site Selection Rationale

Location: 10,000 m² plot in the rural zone of Mrirt, Khénifra province. Factory footprint: 4,000–4,500 m².

Selection drivers: Labor availability (the primary consideration for this labor-intensive activity); geographic positioning within agricultural production zones; eligibility for territorial investment subsidies; proximity to the company's Fès headquarters; and contribution to local socioeconomic development through job creation (149 positions).

Infrastructure assessment: Road access from Mrirt to Fès is adequate (approximately 130 km via N8/N13). Port access for export is via Casablanca (approximately 280 km) or Tangier Med (approximately 350 km). Utility availability (water, electricity) in rural zones should be verified — connection costs and reliability represent a risk that the budget addresses with dedicated water and electricity line items. Verify

C3. Facility Design & Production Infrastructure

The facility encompasses 17 functional zones covering the complete production flow:

#ZoneQtyAssessment
1Raw material reception1Essential — adequate
2Sorting & calibration1Critical for quality control
3Grilling zone (for Piquillo)1Dedicated function — appropriate
4Washing zone1Essential for food safety
5Jar conditioning line1For Guindilla and Piquillo jars
6Metal can conditioning lines4Adequate for multi-format production
7Thermal treatment zone (autoclaves)26 autoclaves — sufficient for initial capacity
8Labeling & marking1Essential for export compliance
9Finished goods storage1Adequate — verify temperature control
10Packaging & consumables storage1Adequate
11Loading dock1Essential for logistics
12Laboratory1Required for quality testing and HACCP
13Utilities (boiler, compressor, gas)1Adequate
14Locker rooms & canteen1Required for labor compliance
15Occupational medical office1Legal requirement for 149+ employees
16Administration1Adequate
Missing / Flagged Elements

Cold chain: No cold storage is explicitly mentioned. For fresh pepper intake and temporary storage before processing, refrigerated space may be needed, particularly during peak harvest season.

Wastewater treatment: A "station de traitement des eaux" is budgeted (MAD 200K), but for a facility processing 3,000+ tonnes of vegetables annually, environmental permitting and adequate treatment capacity should be verified.

HACCP/BRC/IFS infrastructure: The lab zone is included, but budget for certification (audits, documentation, corrective actions) and for specific infrastructure requirements (air locks, pest control systems, dedicated cleaning zones) should be confirmed.

Contingency budget: No contingency line item is present in the investment program — for a greenfield project, a 10–15% contingency is standard practice. Material Gap

C4. Investment Program Breakdown

CategoryItem2026 (MAD)2027 (MAD)
Land & Studies
Land acquisition550,000
Notary & registration50,000
Studies150,000
Construction & Fit-out
Structural frame (charpente)1,360,000
Perimeter wall200,000
Floor coating700,000
Tiling150,000
Gate50,000
Water connection150,000
Electrical connection150,000
Water treatment station200,000
Locker rooms & canteen272,000
Administration building272,000
Miscellaneous construction120,000
Office furniture50,000
Computers30,000
CCTV surveillance40,000
Subtotal Construction4,494,000
General Industrial Equipment
Cash registers195,000
Weighbridge120,000
Boiler 2.5T350,000
Compressor100,000
6 Autoclaves700,000
16 Trolleys320,000
Electric hoist100,000
2 Industrial printers80,000
2 Electric forklifts350,000
Palletizer40,000
Piquillo Line
Elevator + 2 Ovens + Rotary washer + 3 Cleaning conveyors + Bubble washer870,000
Guindilla Line
Elevator + Sorting belt + Tanks + Filling tables + Juicer + Cisterns + Heat exchanger + Motors + Stainless installations665,000
Mini Poivron Line (Phase 2)
Calibrator + Hopper + Washer + Conveyors + Blancher + Filling + Juicer + Seamer + Cisterns + Heat exchanger + Motors1,510,000
Total Phase 18,499,000
Total Phase 21,510,000
Grand Total CAPEX10,009,000
Analyst Assessment — Potential Underestimates

No contingency budget: A 10–15% contingency (MAD 850K–1.27M) is standard for greenfield projects. Its absence exposes the project to cost overruns with no buffer.

Commissioning costs: No budget allocated for installation, testing, calibration, and trial runs of production lines.

Certification costs: HACCP, BRC, and IFS certification audits and preparatory work (estimated MAD 150–300K) are not budgeted.

Initial marketing/branding: No budget for trade show participation, customer sampling, or marketing materials.

Environmental compliance: The water treatment station at MAD 200K may be insufficient depending on daily wastewater volumes.

C5. Human Resources Plan

DepartmentCadresTechniciansWorkersTotal
General Management11
Quality11
Laboratory112
Purchasing11
Production24130136
Maintenance22
Warehouse11
Logistics11
Human Resources11
Security22
Accounting11
Total107132149

Labor cost assessment: The 2026 personnel charge is MAD 4,515,365, translating to an average annual cost per employee of approximately MAD 30,300, or about MAD 2,525/month. Morocco's SMIG for industry is approximately MAD 3,111/month (based on 191 hours × MAD 16.29). The average cost per worker at MAD 2,525/month is below the SMIG, suggesting either: the 130 production workers include seasonal/part-time staff; or the personnel cost projection may be underestimated for a full year of full-time employment. This requires clarification. Clarify

Recruitment feasibility: Hiring 130 production workers in rural Mrirt should be feasible given the area's relatively high unemployment. However, recruiting 10 qualified cadres (Quality Manager, Lab Manager, Production Engineers, etc.) in a rural location may be challenging and could require wage premiums or relocation packages not reflected in the current budget.

Ramp-up plan: The presentation does not specify whether all 149 employees are hired at once or phased. We recommend a phased approach: core management and technical team (20–25 people) from Q1 2026 for construction supervision and training; production workers in two waves aligned with line commissioning (Guindilla/Piquillo in June 2026, Mini Poivron in early 2027). Analyst Recommendation

C6. Implementation Timeline

The target of commencing production in June/July 2026 is ambitious given the current date (February 2026) — this allows only 4–5 months for land acquisition finalization, construction permits, facility construction, equipment procurement and installation, staffing, and certification preparation.

Critical Path Assessment

Land acquisition: Title verification and notarial transfer — 1–2 months if not already completed.

Construction permits: Municipal building permit, environmental authorization — 2–3 months in rural communes (often faster than urban).

Construction: A 4,000+ m² industrial structure (metal frame) can be erected in 3–4 months with an experienced contractor. Interior fit-out adds 1–2 months.

Equipment procurement: Lead times for autoclaves, boilers, and specialized production line equipment can be 3–6 months from order, particularly if imported from Europe.

Staffing & training: Management team recruitment: 2–3 months. Production worker training: 1–2 months with partner team support.

Certifications: HACCP implementation and initial certification: 3–6 months minimum.

Realistic assessment: A September/October 2026 production start is more realistic than June/July, representing a 3-month delay. This is reflected in our sensitivity analysis (Section E2). A full 6-month delay scenario is also modeled. Analyst Assessment

Part D — Financial Analysis

D1. Historical Performance (2023–2025)

12.1M
2025 Revenue (Realized)
1.02M
2025 Net Income
8.4%
2025 Net Margin
100%
Export Ratio

NAFP's realized 2025 revenue of MAD 12,076,023 demonstrates commercial traction since the June 2023 inception. Net income of MAD 1,016,182 (8.4% margin) indicates a viable business model even in the current trading/light processing configuration. Operating cash flow of MAD 1,076,563 confirms positive cash generation.

Risk factor — Limited operating history: The company has operated for only 2.5 years. Audited financial statements for 2023 and 2024 were not provided for this analysis. The 2025 data is described as "realized" but has not been independently audited. Historical balance sheet data is not available. Data Gap

D2. Revenue Projections Analysis (2026–2030)

YearRevenue (MAD)YoY GrowthCommentary
2025 (Realized)12,076,023Trading & light processing operations
202631,550,000+161%First year of factory production (Jun/Jul start)
202747,910,000+52%Full year + Mini Poivron line commissioned
202855,096,500+15%Capacity ramp-up and market expansion
202960,606,150+10%Steady-state growth
203066,666,765+10%Mature operations

Assessment of the 161% Revenue Jump (2026)

The projected jump from MAD 12.1M to MAD 31.6M in 2026 assumes the new factory generates approximately MAD 19.5M of incremental revenue in its first partial year of operations (6–7 months). This implies monthly factory output of approximately MAD 2.8–3.3M, which is plausible for a facility with 130+ production workers processing pepper products for a committed partner, but is nonetheless aggressive. Key risks include: construction and commissioning delays compressing the productive months available; slower-than-expected ramp-up of production efficiency; and partner offtake timing.

Information gap: Revenue projections are not decomposed by product line or market. The absence of detailed volume × price assumptions makes independent verification difficult. Data Gap

D3. Cost Structure & Margin Analysis

Item202520262027202820292030
Revenue (M MAD)12.0831.5547.9155.1060.6166.67
Raw Materials (% CA)70.0%57.0%59.0%58.9%58.9%59.6%
Other External Charges (% CA)10.4%11.1%9.8%9.7%9.7%9.6%
Personnel (% CA)8.5%14.3%10.2%9.7%9.2%8.9%
Depreciation (% CA)0.5%2.7%2.1%1.8%1.7%1.5%
Operating Result (M MAD)1.274.709.0210.8712.3413.50
Operating Margin10.5%14.9%18.8%19.7%20.4%20.3%
EBITDA (M MAD)1.335.5510.0211.8713.3414.50
EBITDA Margin11.0%17.6%20.9%21.5%22.0%21.8%
Net Income (M MAD)1.023.396.848.329.5310.49
Net Margin8.4%10.7%14.3%15.1%15.7%15.7%

Depreciation check: Depreciation of ~MAD 1.0M per year from 2027 onward on an asset base of ~MAD 10M implies a weighted average useful life of approximately 10 years, which is reasonable for industrial equipment and structures. The 2026 figure of MAD 850K (for a partial year) is consistent.

Personnel cost trajectory: The decline from 14.3% to 8.9% of CA reflects operating leverage — a largely fixed labor force (149 employees) spread across growing revenues. This is realistic provided: (a) production workers are not predominantly seasonal, and (b) wage inflation is modest. If seasonal labor constitutes a significant portion, the ratio would be more variable.

Net margin progression from 8.4% (2025) to 15.7% (2030) reflects the transformation from a trading business (low margins) to a manufacturing business (higher value-add). Margins of 15–16% are achievable for well-run Moroccan agri-food exporters but represent the upper range of industry benchmarks.

D4. Cash Flow Analysis

Item (MAD '000)202520262027202820292030
Gross Operating Cash Flow1,0774,2367,8379,31710,52911,490
Less: CAPEX(8,499)(1,510)
Less: Debt Service (est.)(318)(318)(1,447)(1,389)(1,327)
Free Cash Flow (post-CAPEX & debt)1,077(4,581)6,0097,8709,14010,163

Note: 2026 CAPEX funded by the MAD 11.1M financing plan (equity + subsidy + debt). Debt service during grace period (2026–2027) limited to interest only. Principal repayment begins 2028. Maintenance CAPEX not explicitly budgeted. Analyst Estimate

Working Capital Assessment

The MAD 2.6M working capital provision represents approximately 8% of projected 2026 revenues. For an export-oriented agri-food business with typical payment terms of 60–90 days from European buyers and seasonal raw material purchasing (harvest-driven), a working capital need of 10–15% of revenues is more typical. The MAD 2.6M may prove tight during peak season. Analyst Assessment

D5. Financing Structure Assessment

MetricValueAssessment
Debt-to-Equity Ratio1.8×5,774K debt / 3,200K equity — elevated but acceptable for project finance with subsidy support
Total Leverage (Debt / Total Capital)52%Within acceptable range; subsidy de-risks the structure
Equity Cushion29%Below the typical 30–35% bank comfort zone; may require enhancement
Subsidy Timing Risk19% of projectIf subsidy disbursement is delayed, the project faces a MAD 2.1M funding gap

Subsidy risk assessment: Under the New Investment Charter, subsidies are typically disbursed after investment completion and verification, not upfront. If the MAD 2.12M subsidy is disbursed post-completion, the company will need bridge financing or phased investment to manage the timing gap. This is a material risk to the financing plan. Critical Clarification Needed

D6. Debt Service Capacity

YearOutstanding (MAD)InterestPrincipalTotal ServiceEBITDADSCRICR
2026 (Grace)5,774,250317,584317,5845,550,00017.5×17.5×
2027 (Grace)5,774,250317,584317,58410,024,00031.6×31.6×
20285,774,250291,8341,154,8501,446,68411,868,0008.2×40.7×
20294,619,400233,6381,154,8501,388,48813,345,0009.6×57.1×
20303,464,550172,1591,154,8501,327,00914,504,00010.9×84.3×
20312,309,700110,6801,154,8501,265,530
20321,154,85049,2001,154,8501,204,050

Assumed interest rate: 5.5% (aligned with current Moroccan CMT market rates). Principal repayment: straight-line over 5 years post-grace period. EBITDA calculated as Operating Result + Depreciation. Analyst Estimate

Assessment: Debt service coverage is very comfortable across all projected years, with DSCR consistently above 8×. Even under severe stress scenarios (see Section E2), the DSCR remains above 2.0×. The bank debt request of MAD 5.77M appears well-supported by the projected cash flows, provided revenue projections are achieved at 60–70% of base case.

Note on "zero interest" grace period: The company's financing plan mentions "2 ans différés sans payement intérêts." This is unusual from a banking perspective — most Moroccan banks charge interest during grace periods (interest-only, no principal). The CPC does show interest charges of MAD 317,584 in 2026 and 2027, confirming interest is in fact being paid. We have modeled this as interest-only during the grace period.

D7. Key Financial Ratios Dashboard

Ratio202520262027202820292030
Revenue Growth161%52%15%10%10%
Gross Margin30.0%43.0%41.0%41.1%41.1%40.4%
EBITDA Margin11.0%17.6%20.9%21.5%22.0%21.8%
Net Margin8.4%10.7%14.3%15.1%15.7%15.7%
DSCRn/a17.5×31.6×8.2×9.6×10.9×
ICRn/a17.5×31.6×40.7×57.1×84.3×
Debt / EBITDAn/a1.04×0.58×0.49×0.35×0.24×
ROE (est.)51%65%53%42%35%

ROE estimated using cumulative retained earnings + initial equity of MAD 3.2M. Balance sheet projections not provided by management. Analyst Estimate

D8. Investor Returns Analysis

The following models assume an equity investment of MAD 2,250,000 for a 30% stake (mid-range of indicative terms), with exits via founder buyback or trade sale.

ScenarioExit YearExit Valuation (MAD)Investor ProceedsMOICIRR
Base CaseYear 5 (2030)52.4M15.7M7.0×47.5%
Base CaseYear 7 (2032)63.4M19.0M8.4×36.0%
Optimistic (+15% rev)Year 560.3M18.1M8.0×51.5%
Pessimistic (−20% rev)Year 541.9M12.6M5.6×41.0%
Severe Downside (−30% Y1)Year 538.5M11.6M5.1×38.6%

Valuation methodology: 5× net income multiple at exit (conservative for Moroccan agri-food exporters). No dividends assumed before exit. Analyst Estimate

Dividend distribution capacity: Starting Year 3 (2028), with projected net income of MAD 8.3M and no major CAPEX, the company could distribute 20–30% of net income (MAD 1.7–2.5M/year) while maintaining comfortable debt service coverage and reinvestment capacity. Investor share at 30% stake: MAD 500–750K/year in dividends from Year 3.

Benchmark: Private equity investments in Moroccan agri-food typically target IRRs of 20–30% and MOICs of 2.5–4.0× over 5–7 years. The base case returns presented here exceed these benchmarks significantly, which reflects both the project's potential and the early-stage risk premium associated with a greenfield investment by a company with limited track record.

Part E — Risk Analysis & Mitigation

E1. Risk Matrix

RiskLikelihoodImpactMitigation
Commercial concentration (Spanish partner)HighSevereDiversify client base from Year 2; formalize offtake agreement with minimum volumes and penalties; develop parallel commercial relationships
Agricultural/supply riskMediumModerateMulti-region sourcing; annual contracts with farmers; inventory buffers; crop insurance
Currency risk (EUR/USD vs MAD)MediumModerateNatural hedge (MAD costs, EUR revenues typically favorable); forward contracts for major transactions
Execution risk (greenfield)HighSevereExperienced construction management; partner technical oversight; contingency budget (recommended); phased commissioning
Regulatory risk (certifications)MediumModerateEarly engagement with certification bodies; partner's experience with European standards; budget for HACCP/BRC/IFS
Key-man riskMediumSevereKey-man insurance; succession plan; management team buildout; documentation of all processes and relationships
Political/country riskLowModerateMorocco's stable trade policy and EU association agreement provide comfort; monitor regulatory changes
Subsidy non-receiptMediumModerateConfirm eligibility pre-investment; plan for bridge financing; do not make project viability dependent on subsidy
Liquidity risk (ramp-up)HighModerateAdequate working capital facility; phased hiring; conservative cash management during first 12 months
Governance riskHighModerateConvert to SA; implement board, statutory auditor, information rights; shareholders' agreement

E2. Sensitivity Analysis

Stress Scenario2028 Net Income2028 DSCR5-Yr IRRAssessment
Base Case8,317K8.2×47.5%Comfortable
Revenue −20%4,430K4.6×35.2%Still comfortable
Revenue −30% Y1 only7,850K7.8×40.8%Manageable — Y1 squeeze only
Raw materials +10%5,910K6.2×39.0%Adequate
Raw materials +15%4,704K5.1×35.5%Under pressure but viable
6-month production delay7,200K7.0×38.0%Manageable with reserves
Loss of main client2,100K2.8×18.0%Critical — 18-month replacement
MAD appreciation +10% vs EUR6,700K6.6×38.0%Manageable
Interest rate +200bps8,000K7.0×46.5%Minimal impact
Combined: Rev −15%, Costs +10%, 3m delay2,650K3.2×22.0%Tight but viable; DSCR remains above 1.5×

Sensitivity analysis based on analyst estimates applied to management projections. Combined downside represents a realistic worst-case scenario. Analyst Estimate

E3. Break-Even Analysis

YearFixed Costs (est. MAD)Contribution Margin %Break-Even RevenueProjected RevenueSafety Margin
20266,215K43.0%14,453K31,550K54%
20276,585K41.0%16,061K47,910K66%
20287,186K41.1%17,484K55,097K68%
20308,005K40.4%19,814K66,667K70%

Fixed costs estimated as: personnel + depreciation + portion of external charges + financial charges. Variable costs: raw materials assumed fully variable. Analyst Estimate

The break-even revenue level is approximately MAD 14.5M in 2026, representing a factory utilization rate of roughly 46% of projected capacity. This provides substantial buffer, though it should be noted that the "fixed" cost classification is approximate and some costs may have semi-variable characteristics.

Part F — Guarantees & Security Package

F1. Proposed Guarantees Assessment

GuaranteeEstimated ValueCoverage vs. LoanAssessment
Mortgage on land550,000 MAD9.5%Very weak coverage — land represents only 9.5% of the MAD 5.77M loan
Pledge on fonds de commerceVariableEnforceability depends on business continuity; limited realizable value in distress for a single-client factory
Pledge on equipment & constructions~8.5M MAD (cost)147%Strongest guarantee; however, distress-sale value of specialized agri-food equipment is typically 30–50% of cost = MAD 2.5–4.2M
CCG guarantee (Caisse Centrale de Garantie)TBD50-70%If obtained, significantly de-risks the bank's position. Eligibility for Damane Istitmar or similar program should be confirmed

F2. Recommended Security Enhancements

1. Personal guarantee (caution solidaire) of Mr. Sabouri — standard for SARL borrowing

2. Assignment of export receivables (cession Dailly or equivalent) — provides the bank with direct access to hard-currency cash flows

3. Assignment of insurance proceeds — property and business interruption insurance naming the bank as co-beneficiary

4. Debt service reserve account (DSRA) — escrow account funded with 3 months of debt service (≈ MAD 360K) as a liquidity buffer

5. Financial covenant package: Minimum DSCR of 1.5×; Maximum Debt/Equity of 3.0× declining to 2.0× by Year 3; Quarterly financial reporting; Prior consent for additional indebtedness or asset disposals

6. Inter-creditor arrangements: If equity investors enter, subordination agreement ensuring bank debt has priority; prohibition on dividend payments if DSCR < 2.0×

Part G — Recommendations & Conditions

G1. Credit Recommendation

Justification

Strengths supporting the recommendation: Strong DSCR coverage (8–11× in repayment years, still above 3× in combined stress); experienced management with proven track record in the sector; secured demand through validated partnership with Spanish industrial client; 100% export model generating hard-currency revenues; significant state subsidy support (19%); strong sector fundamentals with growing global demand for specialty preserved vegetables.

Concerns requiring conditions: Limited operating history (2.5 years); greenfield execution risk; key-man dependency; single-client concentration risk for the new factory; weak initial guarantee coverage (land = 9.5% of loan); governance gaps in the sole-owner SARL structure; absence of contingency budget and potential underestimation of certain costs.

G2. Suggested Loan Terms

Amount
MAD 5,774,250
Type
Crédit Moyen Terme (CMT)
Rate
5.50% fixed (or variable indexed to 52-week T-bill rate + 200 bps)
Duration
7 years including 2-year grace period
Grace Period
2 years — interest-only (no principal deferral of interest)
Repayment
Equal quarterly installments over 5 years post-grace
DSCR Covenant
Minimum 1.5× tested annually
Gearing Covenant
Maximum Net Debt / Equity ≤ 3.0× declining to 2.0× by Year 3
Conditions Precedent
— Land title clear of encumbrances
— Building permit obtained
— CCG guarantee approval
— Equity fully injected and verified
— Insurance policies in place
— Construction contract signed
— Personal guarantee of Mr. Sabouri
Milestone Disbursements
Tranche 1 (40%): Upon construction start
Tranche 2 (35%): Upon structural completion (surveyor verification)
Tranche 3 (25%): Upon equipment installation and first production run
Reporting
Quarterly management accounts; annual audited financials; annual business plan; immediate notification of material events

G3. Equity Investment Recommendation

Key Value Drivers

• Proven sector expertise of founder
• Validated commercial partnership
• Strong macro tailwinds in specialty foods
• Cost advantage vs. European competitors
• Attractive projected returns (5× MOIC base case)
• Scalable platform (10,000 m² site)

Key Risk Factors

• Greenfield execution risk
• Key-man single point of failure
• Client concentration
• Limited track record
• Governance deficiencies
• Rural location challenges
• Aggressive revenue projections

Suggested valuation approach: Given the limited operating history, a DCF approach alone would rely too heavily on aggressive projections. We recommend a blended valuation using: (1) Asset-based floor (net investment cost), (2) comparable transaction multiples (Moroccan agri-food at 4–6× EBITDA for established operations; 2–3× for early-stage), and (3) DCF cross-check with conservative discount rate (18–22% WACC reflecting early-stage risk). The resulting range of MAD 5–8M pre-money is appropriate.

G4. Structural Recommendations to the Company

Priority Actions

1. Corporate Restructuring: SARL → SA

Convert from SARL AU to Société Anonyme to enable: proper board governance (board of directors with independent members), statutory auditor requirement, easier admission of multiple investors, and clearer framework for investor rights. Under Moroccan law, this conversion is straightforward and does not trigger tax liabilities if done as a continuation of the same legal entity.

2. Governance Framework

Establish a Board of Directors with at least 1 independent member (ideally with agri-food or export expertise). Create an Audit Committee for financial oversight. Implement formal financial reporting processes and internal controls.

3. Management Team Strengthening

Recruit: CFO/Financial Controller (priority — to manage bank reporting, investor relations, and financial planning); Production Director (can be the Spanish partner's secondee initially); Export/Commercial Director (to diversify beyond the Spanish partner relationship).

4. Insurance Coverage

Key-man life and disability insurance; Property (all-risk); Business interruption; Product liability (essential for food export to EU/US); Transport/cargo insurance.

5. Certification Roadmap

HACCP (mandatory prerequisite for production start); BRC or IFS (required by most European retailers within 12–18 months); FDA registration (required for US market entry); Halal certification (for Gulf market access).

6. Client Diversification Strategy

While the Spanish partner provides critical launch volume, the company should target having no single client represent more than 40% of revenue by Year 3. Participate in SIAL, Anuga, and Fancy Food Show trade fairs to build pipeline.

Part H — Appendices

H1. Detailed Financial Model — P&L Projections

P&L Line Item (MAD)2025 (R)20262027202820292030
Revenue12,076,02331,550,00047,910,00055,096,50060,606,15066,666,765
Raw Materials & Supplies(8,453,216)(17,981,077)(28,283,023)(32,484,052)(35,730,157)(39,730,408)
Other External Charges(1,260,737)(3,493,842)(4,684,977)(5,348,517)(5,864,395)(6,428,852)
Taxes & Duties(5,000)(10,000)(25,000)(60,000)(70,000)(80,000)
Personnel Costs(1,026,462)(4,515,365)(4,899,216)(5,335,533)(5,596,714)(5,923,416)
Depreciation(60,380)(849,900)(1,000,900)(1,000,900)(1,000,900)(1,000,900)
Operating Result1,270,2284,699,8159,022,88310,867,49912,343,98413,503,190
Financial Charges0(467,584)(477,584)(471,834)(433,638)(392,159)
Result Before Tax1,270,2284,232,2328,545,30010,395,66511,910,34713,111,031
Income Tax (20%)(254,046)(846,446)(1,709,060)(2,079,133)(2,382,069)(2,622,206)
Net Income1,016,1823,385,7856,836,2408,316,5329,528,27710,488,825
Gross Operating Cash Flow1,076,5634,235,6857,837,1409,317,43210,529,17711,489,725

(R) = Realized. Source: Company management projections (February 2026 investment presentation). Financial data has not been independently audited.

H2. Glossary of Terms

BRC — British Retail Consortium (food safety standard)

CA — Chiffre d'Affaires (Revenue / Turnover)

CCG — Caisse Centrale de Garantie

CMT — Crédit Moyen Terme (Medium-Term Loan)

CNSS — Caisse Nationale de Sécurité Sociale

CPC — Compte de Produits et Charges (P&L)

DSCR — Debt Service Coverage Ratio

EBITDA — Earnings Before Interest, Tax, Depreciation & Amortization

FDA — Food and Drug Administration (US)

HACCP — Hazard Analysis Critical Control Points

HoReCa — Hotels, Restaurants, Catering

ICE — Identifiant Commun de l'Entreprise

ICR — Interest Coverage Ratio

IFS — International Featured Standard (food safety)

IRR — Internal Rate of Return

MAD — Moroccan Dirham

MOIC — Multiple on Invested Capital

SA — Société Anonyme

SARL — Société à Responsabilité Limitée

SMIG — Salaire Minimum Interprofessionnel Garanti

H3. One-Page Transaction Summary